About
Tocco Magico
Founded in Italy in 1938, Tocco Magico is one of the oldest color manufacturers in the world and is known for its rich, vibrant and luxurious color powered by herbal extracts. We are dedicated to the salon professional and proud of the innovation and passion that goes into our color collections. Craft your artistry with us!
About
Tocco Magico
Founded in Italy in 1938, Tocco Magico is one of the oldest color manufacturers in the world and is known for its rich, vibrant and luxurious color powered by herbal extracts. We are dedicated to the salon professional and proud of the innovation and passion that goes into our color collections. Craft your artistry with us!
GLOBALLY RENOWNED ITALIAN HAIR COLOR
Tocco Magico was founded in 1938 in Rome, Italy by well-known hairdresser Amulio Sarra. A true beauty innovator, Sarra invented a hair color brush pen, in whose small tank contained a liquid hair color to touch up gray hair and mask the hair regrowth. This innovation was termed “magic touch” to all hairdressers and thus the brand name was born. Since then, and for over 80 years, Tocco Magico has been known for hair color excellence and innovation. Made in Italy, craftsmanship and constant evolution are the three pillars that underpin the Tocco Magico brand and it is used and loved by salons and consumers around the world.
THE FIRST MANUFACTURER TO USE HERBAL EXTRACTS IN HAIR COLOR
As innovators of the hair color industry and a legacy color brand, Tocco Magico features a variety of hair color collections that protect and nourish the hair while delivering exceptional gray coverage, vibrant reds and superior high lift blondes. Portfolio highlights include the number 1, bestselling permanent color Color-Ton that features 7 herbal extracts and makes the hair healthier while coloring and Multi Complex Permanent Color that touts eco-certified ingredients and hyaluronic acid for rich color and more youthful-looking hair. We now have a full range of permanent, demi and semi collections designed to provide the stylist with limitless color possibilities and deliver healthier hair to every client.
CRAFT YOUR ARTISTRY
We are dedicated to the salon professional and have designed our color portfolio to deliver every stylist success behind the chair. Tocco Magico features a variety of shade series, accessories and marketing support to help salons grow their business. We encourage the stylists to “Craft Your Artistry” and engage their artisanal spirit to use our collection for infinite color possibilities and beautiful hair color transformations.